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Tuesday, October 13, 2026
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The Video Platform Provides The Community Power to Reduce AI-Generated Videos in Their Feeds

TikTok is introducing a fresh option that permits them to reduce the amount of artificial intelligence-produced content appearing in their streams. This step comes as the company revealed that it now features in excess of 1 thousand million AI videos.

Trial and Implementation

This change is in a pilot phase over the next few weeks before a widespread rollout. This shift coincides with a increase in content created by AI, fueled by new AI video creators.

AI Content on Other Platforms

Recent reports that almost 10% of the most rapidly expanding content creators on a popular video site primarily display clips produced artificially. A large amount of this output is considered mass-produced AI material, a term for poor-quality, mass-produced content that is typically nonsensical or dreamlike.

Based on user feedback that numerous viewers like content produced via AI tools, ranging from computer-generated images to educational videos, and we intend to offer the community the ability to adjust the amount of that, based on their own choices,” stated a platform representative.

Volume and Proportions

The platform shared that there are presently over a billion videos on its network identified as AI-generated. Overall, more than 100 m pieces of content are added to the service each day, making clips made by AI a limited part of its complete catalog.

User Control Features

Members will be in a position to decrease or raise the level of AI-generated videos they view by using the topic control setting in the application and choosing the AI content topic. Additional categories that can already be adjusted under the setting cover current affairs, clothing, cosmetics, and dance.

Content Labeling and Policies

Its policies require content makers to label lifelike artificially created content, and it bans malicious fake videos of public figures or crisis events. Any authentic-looking AI video that is not labeled can be taken down under its terms of service.

Furthermore, the service will from now on apply an “AI-made” tag to content produced via its own AI tools, or flagged by an cross-platform project for recognizing artificial media. This measure is aimed to deter users from attempting to evade the labeling process.

Responsible AI Funding

TikTok is furthermore introducing a $2 million educational fund for specialists and institutions to develop learning resources about using AI responsibly. This project will assist non-profit groups focused on educating computer science.

Platform Protection

The platform has defended its safety measures, amid debate over intentions to lay off a large number of safety staff in the UK. It is expected to reduce 439 jobs in its content moderation department in its British office, with worker representatives and digital protection specialists expressing worry that people are being substituted by automated systems.

A company official explained that staff-based oversight would still have a role, but artificial intelligence can protect employees by removing the most graphic content prior to it is viewed by staff. The company reported a significant reduction in shocking and graphic content seen by safety staff over the last 12 months due to the use of its automated systems.

It is vital to combine staff and AI to ensure user safety,” the official commented. “We’ll have people as involved in the system, but we additionally believe it’s extremely critical to limit contact with harmful content as rapidly, which is the area in which a lot of the machine support is making a difference process content quickly.”
About the author

William Curtis

Award-winning journalist with over 15 years of experience covering international affairs and cultural trends across Europe and Asia.

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